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Ashutosh Gaur – Content Marketing for your Business – The What. The How. The When.

Ashutosh has been a part of the startup ecosystem since the age of 22. In 10 years, he founded two IT firms and an online radio portal. He is working as the AVP at WPoets Technology and, with it heads his online radio platform called Riddleman FM. Creating content and music is Ashutosh’s outlet to cool down, and he believes that ideas are in the air, so he picks one and starts building.

This belief has made him help many startups with a roadmap for go-to-market strategy. A talker, Ashutosh believes in process-driven work that enables converting business for the organization he works for.

About the session:

Social media is one of the main sources of bringing in business for your company. Be it a freelancer, business owner, or an employee. Content marketing is the way forward. But what goes into content marketing? When is the right time to do it, and how should it be done? That is what this talk shall be all about. This talk shall also focus on the different social media platforms and what should go on it. From Instagram to Twitter to Linkedin, he will talk about what is the goal for each social media platform and how you should market your product on them. Finally, he will perform an activity around this topic to keep the audience on their feet.